Typical Dealership Conversion Challenge #3

I want to sell more cars outside of my Market Area

Customers outside your market area are on your website…

A dive into Google Analytics reveals that longer distance customers are interested in your dealership.



they are looking at inventory and specials,

SRP, VDP, website specials – engagement is definitely happening.

yet they don’t call the store or submit a lead…

What will it take for customers to drive just a little further to us?



one sales opportunity after another, down the drain.

While your competitors sell them a vehicle.

Shoppers outside of your market area can’t resist taking action when the
offers they see on your website are specific to them and their location.